iA


Hot Studio: Findlaw

FindLaw came to Hot Studio to help them relaunch their website, which had organically grown since 2000. They also had a number of features and initiatives that were held back until this redesign could be completed.
View the entire strategy document (1.5 mb PDF)

Research

My first task was to speed with how the current site was performing and attempt to understand what was working and what wasn’t working. I did this by combing through their Google Analytics reports, and interviewing users that landed on their site from a search on Google.

Wireframes

Here are a number of before and after wireframes from the project.